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Trying to come up with the perfect product to give away during your big winter promotion? Take a cue from the weather! Promotional beach balls and Frisbees, for example, are classic summertime giveaways. But summer isn't the only season that lends itself to promotional themes. When the weather is icy, give out promotional products to help your customers and employees stay toasty.

If you're familiar with promotional apparel, then you know that people go nuts over free t-shirts. They'll clip coupons, mail in UPC codes, wait in long lines and make extra purchases all to get a free wearable. Clothing is seen as a highly valuable giveaway, and most everyone could use an extra shirt. With all the excitement a simple t-shirt can garner, imagine the reaction you would get by giving away a piece of outerwear, such as a jacket or fleece pullover.

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If there's one thing we all have in common, it's that we have to wear clothes every day! Logo apparel is a promotional product that uses this universal need to your advantage. People have to get dressed, so why not encourage them to sport your logo in the process?

When you think of logo apparel, the first thing that probably comes to mind is giving away free t-shirts at trade shows and marketing events. There's no doubt that this is a successful approach. But there are countless other ways to use logo apparel, some you may never have thought of.

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