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Promotional Products Blog : May 2008 Archive

The following posts were made in May 2008. You may subscribe to the RSS feed for this archive if you would like to take your time reading through our posts.

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Four Reasons Promotional Golf Umbrellas and Tradeshows Are a Match Made in Heaven

The age old quest…no, we're not talking about the Holy Grail. We're talking about the search for the perfect promotional product for your next tradeshow. Here are four reasons why promotional golf umbrellas are just the treasure you've been hunting for.

  1. Draw a crowd: Offering a fun game (with prizes of course!) is a great way to draw a crowd. Set up a Chip N Putt Golf Umbrella with a few clubs and a couple of balls and let visitors try it out. Make a putt, get a prize!
  2. Drawings and prize wheels: To make the most of out a drawing, the prize has to be one that visitors are really excited about. Umbrellas are useful, substantial giveaways. They're practical, and the winners will feel like they're getting something of value. The Budget Beater 60 Inch Arc Fiberglass Umbrella is a particularly good choice because you can talk up its cool features like lightning-proof construction.
  3. Pre-tradeshow marketing: Tradeshow gurus will tell you that the sure way to a successful event is advanced marketing. Luring your loyal customers to the tradeshow with the promise of a gift only works if the gift is something the customer really wants. The Best Value 60 Golf Umbrella is tempting bait. Its perceived value is much higher than a standard umbrella.

Becoming a part of the customer's daily life: Ideally, your promo item will become a part of the customer's daily life so that they (and the folks they spend time with) will be exposed to your brand on a regular basis. An umbrella definitely won't wind up in a junk drawer or worse…the circular file!

golf umbrella saleDon't forget about our Golf Umbrella Sale that is happening just through the end of the month - that's only 4 more days to Save 10%!

If you need other golf supplies - check out our Golf Sale - only through the end of May! 

Posted by: Sue
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Topic: Other
Tags: promotional golf accessories , golf umbrellas , promo golf umbrella , promotional golf umbrella , logo umbrella

Tradeshow Marketing Tip of the Month: Lure Them In With Wooden Nickels

Savvy pre-tradeshow publicity can guarantee you a steady stream of visitors to your booth. Smart businesses contact their customers in advance and personally invite them to stop by their booth at the upcoming event.

Invitations are nice, but incentives are even better. The promise of a special gift is just the thing to convince your customers to attend the tradeshow. Using custom-printed wooden nickels is a creative, attention-grabbing way to do this.

imprinted usbBusinesses often make the mistake of offering the same inexpensive item to all their visitors, both important customers and "gift grabbers" alike. A better approach is to order a high-end gift, like a Foldout USB Flash Drive 1G that you give only to your top clients.

Let your customers know about this special offer by mailing them a token they can take to your booth and redeem for their gift. The classic Wooden Nickel is the perfect choice. You can print your logo on one side and "Good for one special gift" on the other. Another bonus of using a wooden nickel instead of a paper coupon is the "lumpy mail" effect. The lump piques the recipient's curiosity, and they're much more likely to open the letter.

Tip: Set up the USB flash drive to load your company's presentation!

Posted by: Sue
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Topic: Other
Tags: usb flash drive , promotional usb drive , logo wooden nickel , promotional items

Promotional Chairs and Top Summer Destinations: A Winning Combination

The sunshine is calling and so are all the fun outdoor events that come with the summer months. Lots of your employees will be planning vacations and family outings. Show your appreciation for their hard work with a gift that will enhance their summer fun. We've got promotional chairs that are perfect for the top three summer destinations.

Baseball games

promotional stadium chairBuy me some peanuts and cracker jacks…and get me a comfortable seat! Offer your employees respite from the metal bleachers with a Deluxe Stadium Seat. It provides comfortable padded seating and an organizer complete with an insulated beverage holder.

Beach

logo beach chairNo summer is complete without a day of surf and sand. The Classic Striped Beach Chair is as fun as splashing in the ocean with its kitschy, retro look. Plus, your logo is on display for all the beachgoers to see!

Camping

logo camp chairThere's nothing quite like huddling around the campfire on a crisp summer evening. Your employee can sit comfortably in a Big Catch Camp Chair while roasting marshmallows and sharing ghost stories. The marlin-themed print gives it that extra outdoorsy feel.

Don't forget about our May Golf Sale! Save big on promotional golf accessories.  

Posted by: Sue
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Topic: Chairs
Tags: promotional chairs , logo camp chairs , logo stadium chair , promotional chair

Say Cheese!

Combine celebrity look-a-likes and digital picture frames for an outrageously fun tradeshow promotion.

A visitor chats with you on day one, picks up their freebie and spends the rest of the convention checking out other booths. You probably won't see them again. You've only got one chance to make your pitch…or do you?

How would you like to get double the face time with every visitor to your tradeshow booth? Here's a fun and unique giveaway that can make it happen.

Hire a celebrity impersonator for the first day of the tradeshow. Elvis is a guaranteed hit. Let visitors pose with The King and take a picture with a digital camera. Tell them to return tomorrow for a copy of their picture…stored in a digital picture frame or keychain!

digital photo frameThe Deluxe 7" Multi-Media Digital Photo Frame is a sleek, upscale model that comes complete with a remote control. Save this frame for your most valued customers. It will definitely land you a place on their valuable desktop real estate.

For promising prospects, go with the Pocket Digital Photo Frame. It's a keychain that stores up to 56 digital photos. The stylish round shape, built-in LED light and black gift box give this item a very high perceived value.

Your booth will be the talk of the tradeshow. People will be showing off their pictures and telling the story for weeks after the convention is over.

Tip: Be sure to include a picture of your logo in the frame or keychain!

Posted by: Sue
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Topic: Other
Tags: digital picture frames , digital photo frames , promotional picture frame , logo picture frame

7 Creative Ways to Use Promotional Golf Towels

Unless you make regular golf outings with your clients, you might not be sure how to utilize promotional golf towels in your marketing. No need to fear! We've come to your rescue with 7 ideas for using golf towels to promote your business.

  1. Incorporate towels into a golf or sports-themed tradeshow booth.
  2. Golf towels are perfect for tossing into crowds at big events.
  3. Give them out as holiday, birthday, or employee appreciation gifts.
  4. Donate golf towels featuring your business name to a charity golf tournament.
  5. Hand them out as tee prizes at your own golf tournament.
  6. Take some employees or customers out for an afternoon at the driving range and give them a free golf towel as a memento of the occasion.
  7. Include them in other fitness or health-related promotions. Golf towels can also be clipped onto gym bags.

Now that you've got the ideas, you need the towels! The Spirit Collection White 11 x 18 Towel is a classic. This basic white towel is top-quality two ply terry velour made from 100% cotton. It's a blank canvas just waiting to be filled with your custom logo.

logo golf towel on saleA Diamond Collection Colored 16 x 25 Golf Towel allows you to reinforce your brand by choosing a color that complements your logo and image. From classic navy and hunter to the bold hues of berry and orange, there's a towel perfect for every occasion. And - they're on sale through the month of May!

Posted by: Sue
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Topic: Other
Tags: promotional golf accessories , promotional golf towel , logo golf towel

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