• Next time you meet your business associates on the course, surprise them with a brand new golf umbrella.
• Delight your customers or employees by giving them out when an unexpected rain storm hits.
• Give them out for respite from the sun at your next outdoor event.
  

2. #1 Pen Deal On The Web! Buy One Get One Free!

• Whenever someone is in need of a writing instrument, give one away with a friendly "you can keep it!"
• When a client or vendor is filling out paperwork, let them keep the pen when they're finished.

3. Bic Clic Stic

• Place a generous supply in pencil cups in handy places for customers to use and keep.
• They're priced low enough to give one away every time you interact with a client or vendor.
• Order them in colors that coordinate with upcoming holidays and include them with your cards and gifts.

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• Hold a raffle at your store or in the office with the proceeds going to a local charity.
• Bring along to community events or company outings.

As you can see, there's no limit to the ways you can put promotional items to good use in your daily advertising and brand reinforcement efforts.

Portfolios are a sharp and sophisticated way to reinforce your brand. They're both a classy gift and an effective form of advertising. Another bonus is that they're gender neutral, which makes your holiday shopping much easier.

Black leather has mass appeal, and we've got options suitable for every budget. The Navigator Writing Pad is a high-quality faux leather portfolio with a writing pad and plenty of pockets. For your top clients, give the Genuine Top Grain Leather Writing Pad. It's padded and constructed of the finest leather.

Durable canvas is another portfolio option. The Canvas Zippered Padfolio comes in black, green, or blue, each with contrasting faux leather trim. These portfolios are sturdy and can stand up to years of coming and going.

These gifts are great morale boosters. Rather than the occasional luncheon or certificate, these items serve as daily, permanent reminders of how much you value your employees. They make nice gifts during the holidays, but they're also ideal for year-round giving. That element of surprise can sometimes make the most lasting impression.

Consider doing something a little different than the traditional coffee mug or pen set. You can find promotional products that represent the latest technology. For instance, the extremely convenient Foldout USB Flash Drive 1G can be laser-engraved with your logo. The bonus feature with the flash drive is that people are likely to take it home with them as well.

The Analog Desk Clock silver is another great option. Let's be honest, some days we're perpetual "clock watchers," just waiting for five o'clock to roll around. That means your logo will be seen all day long!

Last but not least, another useful and tech-savvy gift is the Large Desktop Calculator. It features an over-sized screen that your employees will really appreciate. The calculator's large size also means more room for your logo!

As you know, promotional apparel is one of the most effective forms of advertising. Customers and employees wearing your logo are like walking billboards. There is no limit to the number of people who will be exposed to your company's name.

Which type of promotional apparel you select will depend on your marketing goal. For instance, if you'd like your employees to have a company logo shirt to wear at work, choose the JERZEES - 6-Ounce Jersey Knit Sport Shirt. It's an attractive, 100% cotton, three-button polo with plenty of space for embroidering your company's name and logo.

If your recipients are young, fashion savvy, or outdoor enthusiasts, go with the 6 Panel Camouflage Cap With Embroidered Logo. It isn't always easy to find promotional apparel that appeals to the younger crowd, but the camouflage cap fits the bill (no pun intended!).

For an item that your employees or clients will wear out and about throughout the entire fall and winter seasons, purchase Challenger Multi-Purpose Jackets or Full-Zip Fleece Vests. Unlike a regular shirt, these keep-me-toasty-warm items will be worn everyday -- maximizing the value of your advertising dollar!

Pencils are inexpensive, and provide plenty of room for personalization. You can include a message of thanks as well as your company logo. For a special touch, attach a little note in the shape of a leaf or turkey.

To get a large quantity that's still great quality, go with the Best Metallic Foil Colors Pencil. These pencils capture the colors of fall in gold, green, and red. With no set-up charge, you can afford to give one to every customer who walks in the door.

Can't limit yourself to just one message? No problem! Order the Bic Widebody Message Pen -- six separate messages can be imprinted on its barrel. With each click of the pen, a different message is displayed. How about saying thanks in six different languages? Gracias, merci, danke schoen...you get the picture!

This year, give your employees and customers promotional travel mugs as holiday gifts. To make it extra special, include a package of hot cocoa or a gourmet coffee. Travel mugs are great year-round. When the sun comes back out, travel mugs can be used to tote along a nice cool beverage.

The 16 oz. #1 Selling Roadster Travel Mug is priced right for giving out generously. The durable plastic means it will stand up to the hustle and bustle of the holiday season.

Best of all, of course, is the fact that customers will see your logo every day. To make an impression on important clients, give them the 16 oz. Stainless Steel Travel Mug. Even the best-accessorized exec will be proud to carry this handsome, high-end mug.

For something that stands out from the crowd, give 14 oz. Reflections Traveler Travel Mugs as gifts this year. These mugs have a sleek, unique look that makes them a step up from other mugs gift. The Reflections Mug is made from stainless inside a translucent acrylic outer shell.

Do your part to keep your customers and employees toasty warm this fall with promotional travel mugs!