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It's All About the Message on Your Promotional Mug

Tuesday April 29, 2008

I've blogged about the importance of what your promotional products say to your audience and how to get the message across. DirectDaily always has interesting posts of 'Daily news about direct marketing & engaging advertising' and one post particularly caught my eye. This is a campaign from "Eskom," South Africa's National Energy Commission, to promote energy saving in the bussiness sector. South Africa has been experiencing massive blackouts and this is part of their initiative. When filled with hot water, the black mug fades to white showing this message "With your help, we can achieve it. Please conserve electricity." promotional mug

What is the message on your next promotional coffee mug?

Posted by: Sue

Topic: Drinkware
Tags: promotional mugs , logo coffee mugs , promotional coffee mugs

Post has 1 Comment:

Gareth Parkin Posted on May 13 2008 @ 4:04 am

Promotional mugs are indeed one of the most proven ways to ensure that your message stays around for months if not years to come. There are not many gift items available at such value prices which are as hardy as a mug. The key to using mugs as pomo gifts is to ensure that the message is striking and targets the recipient well. A good designed mug can stay in an office for years to come and proudly sit on the recipients desk promoting your brand. Heat reactive mugs or WOW mugs as described above are a cut above the normal mug and are sure to be the talking point of any promotion. Excellent product.

If you are in the UK looking for mugs then check out Ideasbynet a market leader in the UK supplying a variety of promotional mugs.

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OUR EXPERT SUE

Sue has been in the promotional products industry for over 20 years and brings her expertise to our Best Promotions Marketing Blog - so your business gains the visibility it deserves.

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